How Arini enabled rapid growth in record time and booked $1M in production for Unified Dental Care

Summary

Unified Dental Care is a fast-growing DSO in Michigan that turned to Arini to keep pace with rapid growth across 12 locations without adding headcount. Within five days of a two-location pilot, they expanded Arini to answer 100% of inbound calls across the entire organization. The results were transformative: over 250,000 calls handled, 18,000 appointments booked, and $1 million in production generated in just 12 months. Trusting Arini fully allowed Unified to cut total headcount by 17%, increase profits by 24%, and save over 4,100 staff hours since launch.

Challenge

With 12 locations across Michigan and a pipeline of continued acquisitions, Unified Dental Care needed a reliable and scalable AI receptionist solution that could streamline operations without sacrificing service quality or driving up costs.

Implementation

In October 2024, Arini was introduced as an overflow inbound call answering service at two pilot locations. The Unified team worked closely with Arini's implementation engineers to customize scheduling logic, call flow, verbiage, and the AI agent's knowledge base to optimize each call and increase conversion.

Within just five days of the pilot, Unified recognized Arini's potential and decided to have it handle every single inbound call across all locations, tasking it with answering 100% of calls and booking thousands of appointments every month.

Results

As confidence in Arini grew, Unified's leadership, led by Olaide, leaned in fully and trusted Arini to handle every situation that came through the phone. That trust paid off. With Arini managing the entire inbound call volume, the team found they no longer needed the same level of front desk staffing, leading to a 17% reduction in total headcount and a leaner, more efficient organization overall.

The operational savings compounded from there. Profits increased 24% through lower staffing costs and a higher rate of booked appointments, and Arini has saved the Unified team over 4,100 hours since going live in October 2024.

In just 12 months, Arini handled more than 250,000 calls, booked over 18,000 appointments, and generated over $1 million in production for Unified Dental Care, with monthly production now consistently exceeding $80,000 and peak months surpassing $140,000.

Arini has been a vital partner in the efficiency and scalability behind Unified Dental Care's continued growth.