CASE STUDY

How Normandy Lake Dentistry achieved a 90% call answer rate with Arini

Normandy Lake Dentistry is a forward-thinking, multi-location dental group in Florida with a mission to stay ahead in the fast-evolving world of Artificial Intelligence, they leverage tools like automated x-ray analysis, in-house automation for Google review responses, and more to optimize their operational overhead.

With thousands of inbound calls a month across their locations, it became challenging to maintain a 90% call answer rate while ensuring in-person patients and complex cases are given the time and attention needed to offer a premium service. Additionally, after-hours and overflow calls were often relegated to voicemail, leading to inefficiencies and potential lost opportunities.

Implementation

Normandy Lake Dentistry implemented Arini to answer overflow inbound calls for one location, as a testing ground, and quickly rolled Arini out to more locations as the system proved its efficacy.

When asked about the onboarding and implementation process, Danya Macgee, Normandy's Regional Operations Manager said:

"The onboarding process with Arini was seamless and efficient, requiring minimal time investment from our staff. Every correction we needed to make was instantly applied within minutes of our communication."
90%
call answer rate was achieved after deploying Arini
1/3
of cancellations were handled by Arini, saving our front office staff countless hours a week
47
appointments were booked from overflow calls from one location in the first 30 days or testing

Results

Normandy Lake Dentistry experienced measurable returns on their investment with Arini by achieving the following:

  • Reduced time spent on manual tasks like cancellations and questions about insurance.
  • Maintained a 90% call answer rate, even during peak periods.
  • Increased conversion rates by ensuring new patient calls were answered promptly, minimizing the risk of patients seeking competitors.

The main value of Arini is the ability to achieve a 90% call answer rate while giving patients access to our office 24/7. Arini saves us a lot of time and ensures we never miss an opportunity to connect with our patients. I would highly recommend Arini to any practice looking to streamline operations.

Arini is Trusted by hundreds of DSOs, Dental Groups, and Solo Practices across the US and Canada.

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